Year-End Market Review

Review a full farmers market season with one structured system for revenue, estimated profit, products, market locations, customer growth, lessons, and next-season priorities.

What is included

• Year-End Market Review Excel workbook
• Dashboard with season totals and monthly performance
• Market Summary for up to 100 market dates
• Product Summary for up to 100 products
• Monthly Summary with automatic totals and averages
• Season Review prompts
• Next Season Plan
• Fillable 5-page Year-End Market Review PDF
• Printable 5-page Year-End Market Review PDF
• Quick-start guide
• Standard-use license

What you can review

• Total revenue, expenses, estimated profit, and number of markets
• Average revenue and estimated profit per market
• Highest and lowest revenue markets
• Best-selling, highest-margin, and most consistent products
• Monthly performance, email subscribers, and wholesale leads
• Markets to return to, drop, or investigate
• Product, pricing, booth, and marketing changes
• Three priorities for the next season

Who it is for

Farmers market vendors, makers, artisans, cottage-food businesses, growers, bakers, artists, farmstand sellers, and other event-based product businesses reviewing a full season.

How to use it

1. Gather your market-day records and product totals.
2. Add each market date to Market Summary.
3. Add season-level product results to Product Summary.
4. Set the correct season year in Monthly Summary.
5. Review the Dashboard and complete the reflection pages.
6. Choose the market, product, pricing, booth, and marketing changes for next season.
7. Finish with three priorities and target dates.

Format and delivery

Instant digital download delivered as one ZIP file. Includes an Excel workbook, a fillable US Letter PDF, a printable US Letter PDF, a quick-start guide, and a standard-use license. No physical item is shipped.

Frequently asked questions

Does the workbook calculate season totals?
Yes. The Dashboard and Monthly Summary calculate totals, averages, market counts, product highlights, and monthly performance from the information you enter.

Can I type directly into the PDF?
Yes. A fillable version is included, along with a printable version for handwriting.

Can I use this for a calendar year or a market season?
Yes. Set the Season Year in the workbook and enter the dates that belong to the season you want to review.

Important

Revenue, expenses, margins, and estimated profit should be reconciled with official accounting records before use for tax, legal, or financial reporting. This product is an organizational and business-planning tool. It does not replace legal, tax, accounting, insurance, labeling, food-safety, licensing, privacy, or market-specific requirements.

License

Standard use is for one person or one business. Source files and editable templates may not be resold, shared, redistributed, sublicensed, or used to create a competing template product.